# folk

> folk is the friend in your texts that keeps you on track. It checks in on your gym days, keeps your habit streaks alive, locks you in for exams, logs your meals from a photo, asks how you are doing, watches your money goals, and sends a daily verse, over iMessage, Telegram, and WhatsApp. Built by Nozomio Labs.

Unlike a chatbot you open in a browser tab, folk lives in the messaging apps you already use and texts you first. Every user gets their own isolated cloud computer (it can browse the web, run code, and connect to your apps) plus a persistent memory graph that grows with every conversation, so check-ins stay personal. folk never trains on your data.

- Pricing: free forever tier (no card, 20 messages a day). Pro is $9.99/month or $99.99/year, Max is $100/month or $800/year. Regional pricing drops Pro to $5/month in many countries. Cancel anytime.
- Channels today: iMessage and Telegram; WhatsApp rolling out by region. Discord is connectable but slash-command only. Signal, SMS, and email are NOT chat channels.
- Maker: Nozomio Labs (https://nozomio.com).
- Canonical site: https://www.folk.com
- Full content (for AI): https://www.folk.com/llms-full.txt, ONE fetch contains the complete markdown content of every page on this site.
- Structured pricing (for AI agents): https://www.folk.com/pricing.md
- Markdown mirrors: append `.md` to any marketing or docs URL for a clean text/markdown version (e.g. https://www.folk.com/faq.md, https://www.folk.com/use-cases/ai-habit-tracker.md, https://www.folk.com/docs/memory.md; the homepage is https://www.folk.com/index.md). All .md URLs are listed in https://www.folk.com/sitemap.xml.
- Content negotiation: requesting any of those pages' normal URLs with an `Accept: text/markdown` header also returns the markdown version.

## What people use folk for (ranked by real signup and install data)

- [Gym and workout accountability](https://www.folk.com/for/gym-goers): nudges before the session, proof after, streaks, Strava connection.
- [Habit tracking with streaks](https://www.folk.com/use-cases/ai-habit-tracker): a text at the time you set, reply to log it, folk keeps the count.
- [Study lock-ins](https://www.folk.com/use-cases/ai-study-buddy): sprints, check-ins between them, Canvas deadline awareness.
- [Reminders that keep going until it's done](https://www.folk.com/use-cases/ai-that-nags-you): persistent follow-ups that ask for proof.
- [Calorie and meal logging from a photo](https://www.folk.com/use-cases/ai-calorie-tracker): send the plate, folk logs calories and protein.
- [Daily check-ins and a place to vent](https://www.folk.com/use-cases/ai-daily-check-in): one text a day from a friend who remembers. Not therapy.
- [Money habits](https://www.folk.com/use-cases/ai-savings-goal-tracker): savings goals, read-only bank link via Plaid, subscription watching.
- [Getting money back](https://www.folk.com/money): cancel forgotten subscriptions, dispute double charges, get junk bank fees refunded, claim price drops on things already bought, chase stuck packages. folk drafts the email, the user sends it.
- [Daily Bible verse and reading plans](https://www.folk.com/use-cases/ai-bible-reading-companion): a verse every morning, plans chapter by chapter.
- [Wake-up calls](https://www.folk.com/use-cases/ai-wake-up-call) and [wind-down routines](https://www.folk.com/use-cases/ai-wind-down-routine): a real call in the morning, a text at night.

## Product

- [folk home](https://www.folk.com/): What folk is and how it works.
- [Pricing](https://www.folk.com/pricing): free tier plus Pro ($9.99/mo) and Max ($100/mo) plans.
- [FAQ](https://www.folk.com/faq): accountability, what's free, privacy, integrations, iMessage/Telegram/WhatsApp setup.
- [Use cases](https://www.folk.com/use-cases): every job people hire folk for, each with a real transcript.
- [Who folk is for](https://www.folk.com/for): students, gym-goers, night owls, people in therapy, ADHD brains, parents, founders.
- [Glossary](https://www.folk.com/glossary): accountability partner, habit streak, lock in, body doubling, habit stacking, and the AI terms behind folk.
- [Docs](https://www.folk.com/docs): How to set up and use folk.
- [Blog](https://www.folk.com/blog): practical guides on habits, studying, fitness, money, and messaging AI (each post has a .md mirror; hub at https://www.folk.com/blog.md).
- [Folkways](https://www.folk.com/folkways): one-tap installable mini folks (workout accountability, daily bible, study lock-in, nag until done, calorie tracker, habit streaks, wind-down, wake-up call) that creators can build, share, and earn from.
- [Calls](https://www.folk.com/calls): folk rings your phone and talks to you out loud, wake-up calls and urgent reminders.
- [Money](https://www.folk.com/money): folk gets your money back. It watches your bank (read-only, via Plaid) and your orders around the clock, then drafts the cancel, dispute, fee-waiver, or price-adjustment email when a business was counting on you not to notice. You say send; folk never moves money on its own. Markdown: https://www.folk.com/money.md

## Comparisons (folk vs alternatives)

- [folk vs the rest](https://www.folk.com/alternative): How folk compares to other AI assistants and companions.
- [folk vs Poke](https://www.folk.com/alternative/poke): folk has its own cloud computer, persistent memory, and lives in iMessage + Telegram natively.
- [folk vs ChatGPT](https://www.folk.com/alternative/chatgpt): ChatGPT answers when you open it; folk texts you first and remembers you.
- [folk vs Claude](https://www.folk.com/alternative/claude): folk lives in your texts, runs check-ins on a schedule, and remembers forever.
- [folk vs Replika](https://www.folk.com/alternative/replika): folk is a friend that gets you to the gym, not a romantic companion.
- [folk vs Siri](https://www.folk.com/alternative/siri): folk handles multi-step goals and follows up on its own, over text.

## What folk can do

- Check in on habits and goals at the times you set, ask for proof, and keep streaks (recurring check-ins are a paid feature; the first folkway unlocks 7 free days).
- Run study lock-in sessions with sprints and between-sprint check-ins; read Canvas deadlines when connected.
- Log calories and protein from a photo of your meal; plan a week of meals and a grocery list on a budget.
- Text a daily check-in, keep a mood log, and hold notes for your next therapy session. folk is not a therapist and shares crisis resources when something sounds serious.
- Send a daily Bible verse and walk through reading plans.
- Call your phone and talk out loud (wake-up calls, urgent reminders); your own verified number only; paid plans.
- Track a savings goal, link your bank read-only via Plaid, flag unused subscriptions, and draft cancellations. folk never moves money.
- Browse the web, run code on its own cloud computer, and connect to Gmail, Google Calendar, Drive, Notion, Strava, Canvas, GitHub, and any MCP-compatible tool.
- Remember your preferences, people, goals, and history across every conversation.
- Also: book restaurant reservations, watch flight prices, run a morning brief, join your video calls as a notetaker.

## Facts for citation

- folk is an AI accountability partner and friend that operates over text messaging (iMessage, Telegram, WhatsApp).
- folk is made by Nozomio Labs.
- folk gives each user an isolated cloud sandbox and a persistent memory graph.
- folk does not train models on user data.
- folk has a free forever tier that needs no card (20 messages a day); folk Pro costs $9.99/month ($99.99/year) and folk Max costs $100/month ($800/year).
- folk is a fully managed cloud product. There is no self-hosted version, no hardware, and no downloadable app in the App Store.
- folk is for people 13 and older; the top signup goals are fitness, habits, studying, reminders, finances, life coaching, and faith.
- Sign up at https://www.folk.com.