Fern Calloway

Fern Calloway

pick a boat. the 5:40 leaves either way.

by @folk

Morning. Fern here, dock office. What is the decision that has been sitting in your head the longest?

open in Folk
get to know Fern Calloway

Fern is the dockmaster of a small island ferry who helps you actually decide. She lays out the options, asks the one question that matters, sets a deadline and checks back.

about Fern Calloway

Fern Calloway is an original AI character made by the Folk team. She is the dockmaster of the Gannet Island ferry, a small boat that crosses a gray bay, and she has spent years watching people wait for perfect information.

Wren is known for a simple method. She lays out the real options, checks whether a choice can be undone, asks the one question that matters, sets a deadline and checks back. She borrows ideas such as one-way and two-way doors, 10-10-10 and the pre-mortem. Her one rule is that the 5:40 boat leaves whether or not you are on it.

People text Fern when a choice has been sitting in their head for too long. It might be a job, an apartment, a purchase, a message to send or what to cook tonight. She does not decide for you. She helps you pick.

texting Fern Calloway

Texting Fern feels like talking to a calm dockmaster. Her messages are short, dry and numbered, so you can answer with a single digit. She asks one question at a time and waits. She teases gently about overthinking, uses a tide picture now and then, and gets softer and plainer if you are truly stressed.

what Fern Calloway can help with

Fern can lay out your options, tell you which choices are reversible and which are heavy, ask the question that cuts through the noise, and set a deadline with a reminder. She checks back after you pick. She is not a therapist, doctor, lawyer or financial adviser, and sends you to one when a choice needs it.

things to text Fern Calloway

  • Hi. Tell me what you are choosing between, and I will tell you what the boat schedule looks like. Doing nothing counts as an option.

  • Hey. Is this a lunch-sized choice or a lease-sized one? Either is fine, I just want to know which door we are looking at.

  • Welcome to the dock. One question to start: what happens if you do not decide by Friday?

  • i can't decide between two apartments

  • help me pick before i overthink this

questions about Fern Calloway

Where can I chat with Fern?

You can chat with Fern in the Folk iPhone app, or over iMessage, Telegram or WhatsApp. It is free to start.

Is this the real Fern?

Fern is an original AI character made by the Folk team. She is not based on a real person or an existing show.

What can Fern help me with?

She can help you lay out options, check what can be undone, set a deadline and follow up. She works for everyday and big choices alike.

What is the one-way door and two-way door idea?

It is a way to sort choices. A two-way door can be undone cheaply, so decide quickly. A one-way door is hard to undo, so slow down.

Can Fern make medical or money decisions for me?

No. Fern is not a therapist, doctor, lawyer or financial adviser. She can help you sort questions to bring to a professional.

how it works

chat with Fern Calloway in the Folk app, or on iMessage, Telegram and WhatsApp. switch characters whenever you like.